6 tips to increase sales using social media

6 tips to increase sales using social media The landscape of social media has changed significantly over the years. Think back to its initial purposes: to connect users with their peers and family, and allow them to create communities online. Now, it’s become the backbone of any brand’s impactful marketing strategy. Some even allocate as […]

Despite CBN Ban, Textile Tops Nigeria’s Import Commodities

Despite CBN Ban, Textile Tops Nigeria’s Import Commodities Despite the forex restriction for import goods by the Central Bank of Nigeria (CBN), textile is now the highest imported commodity, latest statistics from the National Bureau of Statistics (NBS) has shown. Recall that in 2019 the CBN, as part of its intervention to revive the textile […]

Source Textile and Apparel Show – Dates Announced for 2022 

Source Textile and Apparel Show – Dates Announced for 2022 We are delighted to announce that the Source Textile & Apparel West Africa exhibition and conference will be held from 8 – 10 November, 2022. We have registered strong interest from exhibitors and visitors from 17 countries about their participation in an expanded event format.    […]

Shandong Ruyi to invest US$2bn in Nigeria Textile & Apparel Industry

Shandong Ruyi to invest US$2bn in Nigeria Textile & Apparel Industry Chinese textiles giant Shandong Ruyi has inked a US$2bn deal with the Nigerian Ministry of Industry, Trade and Investment for the country’s first ever cotton value chain from growing to garment making. Okechukwu Enelamah, Nigeria’s Minister of Industry Trade and Investment, made the announcement […]

Textile & Apparel industry – Nigeria

Conversations about Nigeria’s fashion industry tend to focus on the luxury market segments, ignoring thousands of mid-market & low- market segment brands in the industry. This value segment serves by far the largest number of people, and sell millions of units a month. The Mid & Low market segments are essential in the Nigeria’s market; […]